Help us answer “Why K.O. ketchup is so special” and win a year supply.
We received a comment on Facebook that, while aggressive and a bit random, did pose two interesting questions:
- What makes K.O. so special? and
- What makes us think we’re going to make it in today’s market?
The commenter cited that our “marketing team” hasn’t done its homework because (and get ready for a random percentage) 67% of people don’t like change.
We don’t usually get negative comments on K.O.’s Facebook Page  so obviously this one made us pause to think, why attack small business? Especially in this economy? This is still America right? Where you can open a business (based on an idea, product or service), work hard, offer value and “make it.” I guess that may depend on what “make it” means to you.
So we decided to answer these questions. Not for the disgruntled commenter, but for us and for you – our friends and fans. So we figured, who better to help us answer number 1 than all of you who seem to have found something unique and “special” about our product? But first, let us take a shot at explaining where we stand on question number 2: how we know that our small business has “made it.”
(Keep reading to find out how you can win a year supply of K.O. Ketchup.)
Question 2. What makes us think we’re going to make it in today’s market?
K.O. will have “made it” when:
This is a product we made in our home kitchen and took to picnics. People requested it. So we packed it up in mason jars and gave it out as gifts. Some people give jars of jam at Christmas or homemade cookies…we gave ketchup. And when our friends, and friends of friends, encouraged us to bottle it up and maybe sell it at the grocery store, we did.
So we say, to the commenter from Facebook, all of the above and more has happened in the year since we launched K.O. We just signed on 128 more stores*. We hired a few more awesome employees.
In our eyes, we made it. But thanks for the reminder of how far we’ve come!
Now to the good stuff…
Win a Year Supply of K.O. Ketchup!
Question #1: What makes K.O. so special?”
We’d like you, our dear fans, to answer that.
Leave us a comment on our Facebook Page  or this blog post and tell us why you think we’re special (flavor? customer service? packaging? get specific!) by Friday, September 7th at noon PST.
Our favorite response gets K.O. Ketchup for a year**. That’s right, a year.
Your friends at K.O.
*We just signed Sprouts, Henry’s, and Sunflower markets! More information to come!
**Our favorite comment will be chosen by the staff at K.O. Ketchup. The winner will receive K.O. Ketchup for a year! One bottle of K.O. will be shipped to your home each month for the next 12 months. Prize cannot be split or shared. Comments not pertaining to the contest will be removed. Contest ends Friday, September 7th at 12:01pm PST. Contest winner will be announced Friday, September 7th at 4pm PST.